H&M’s Sustainable Party Dresses

H&M is all about the collaboration lines, but their latest capsule collection takes a slightly different approach with no less celebrity appeal.

This latest collection is the retail giant’s first true collection for red carpet/event apparel that is super affordable but made out of sustainable materials. The collection has already garnered a celebrity following including Amanda Seyfried, Viola Davis and Michelle Williams.

H&M has employed materials like organic cotton and hemp to ensure that the garments are at least partly eco-friendly.

With Topshop and Zara already on our shores it is only a matter of time before H&M makes the move, we can’t wait! With the collection retailing between $20 and $300 this is definitely something we need in our lives.

What do you think of the collection?

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Images: Fashionista.com