Super Sweet: Mulberry AW12 Campaign

If it is possible, Mulberry’s sweeter than pie AW 2012 campaign as me even more head over heels in love with the brand. The shoot features a charming Lindsey Wixon and two giant furry, forest creatures that transports us to a beautiful, eerie childrends fairytale world (and don’t you just want to give them a big hug!).

This latest campaign is shot by the talented Tim Walker in an English forest and features key looks from the latest collection- the Del Rey, Maisie and the latest Alexa- the Zig Zag bag. Says Tim of the shoot, โ€œEver since I was a little boy, I always hoped to see a monster in the woods. Now, we all get to.โ€

The creative visionary behind the project was the product of Creative Director Emma Hill’s desire to explore a dark yet beautiful fantasy world.

The final shots are charming, dark, cheeky and beautifully styled- it is a product of something that is rare, when an entire creative team works seamlessly to create a flawless end result.

Now to save up my cash for my next Mulberry purchase!

 

Images courtesy of Mulberry Australia

36 Comments

  • Reply Cindizzle Monday 2nd July, 2012 at 9:10 pm

    amazing pictures!

  • Reply doogs Sunday 1st July, 2012 at 8:40 am

    LOVE the BAGS

  • Reply balibabe7 Saturday 30th June, 2012 at 9:16 pm

    the orange outfit is stunning ๐Ÿ˜€

  • Reply EllaH Thursday 28th June, 2012 at 6:59 pm

    Mulberry..Love. I spent hours dreaming in there stores in London and Stockholm x

  • Reply sappheire Thursday 28th June, 2012 at 12:31 am

    matching mulberry in block colours

  • Reply aalana Wednesday 27th June, 2012 at 10:27 am

    ha thats awesome!

  • Reply KNY Tuesday 26th June, 2012 at 9:29 am

    I love it, that orange colour is so nice!!

  • Reply jreilly Tuesday 26th June, 2012 at 8:37 am

    love it so much

  • Reply Ian Monday 25th June, 2012 at 2:43 pm

    amzing shots awesome design

  • Telishabeattie
    Reply Telishabeattie Monday 25th June, 2012 at 10:09 am

    LOVE the orange outfit

  • bubsarella
    Reply bubsarella Sunday 24th June, 2012 at 10:17 pm

    Absolutely luv the fantastical forest & the giant furry creatures- it all comes across as very other-worldly & dreamlike – it’s just beautiful…

  • xbecccc
    Reply xbecccc Sunday 24th June, 2012 at 9:51 pm

    love the photos! haha

  • Reply EliseA Sunday 24th June, 2012 at 6:08 pm

    Love Mulberry.

  • Reply lauralai Sunday 24th June, 2012 at 5:01 pm

    I love that shade of orange, it is gorgeous

  • Reply dj23249 Sunday 24th June, 2012 at 6:46 am

    Adorable and perfect for winter

  • newbie
    Reply newbie Sunday 24th June, 2012 at 12:24 am

    yumm!

  • Reply adnrew Saturday 23rd June, 2012 at 10:40 pm

    cute

  • Viggy
    Reply Viggy Saturday 23rd June, 2012 at 9:44 pm

    Awww… way too adorable!

  • Reply Zerotolove Saturday 23rd June, 2012 at 8:52 pm

    This is so good, words cannot express! xx

  • Reply srslyalex Saturday 23rd June, 2012 at 7:44 pm

    Reminded of Where the wild things are

    Great shoot!

  • Reply paperplane__x Saturday 23rd June, 2012 at 5:03 pm

    omg its soooo cute
    i want a giant fluffy monster

  • sommy7
    Reply sommy7 Saturday 23rd June, 2012 at 3:20 pm

    What gorgeous clothing-Love the shoot also

  • Eternalise
    Reply Eternalise Saturday 23rd June, 2012 at 2:29 pm

    Wow, what a collection ๐Ÿ˜ฎ

  • Reply Cinthia Saturday 23rd June, 2012 at 2:27 pm

    love that shade of orange!

  • Reply Ange Saturday 23rd June, 2012 at 2:20 pm

    i love that coat

  • Reply cindyhu_1234 Saturday 23rd June, 2012 at 2:00 pm

    love the photos ๐Ÿ™‚

  • Reply fengari Saturday 23rd June, 2012 at 1:57 pm

    Great photos!

  • Reply AmberB Saturday 23rd June, 2012 at 1:16 pm

    Really cool photo shoot. I love it!

    • newbie
      Reply newbie Sunday 24th June, 2012 at 12:25 am

      ditto

  • Reply Whatthe Saturday 23rd June, 2012 at 1:12 pm

    I love this! I wish I was her! How fun.

  • Reply maggielyly Saturday 23rd June, 2012 at 12:58 pm

    gorgeous!

  • MissSharlene
    Reply MissSharlene Saturday 23rd June, 2012 at 12:18 pm

    The orange booties are sooo hot!!!

  • Reply blackcab Saturday 23rd June, 2012 at 12:02 pm

    cuteness

  • Reply teekendall Saturday 23rd June, 2012 at 10:52 am

    So cute, love the handbags!

  • Reply Jenny Saturday 23rd June, 2012 at 9:34 am

    Amazing

  • Reply fifi73 Saturday 23rd June, 2012 at 9:17 am

    Awesome photos,love it! ๐Ÿ˜‰

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