Shona Joy Summer 2013/13 Campaign “Glass Ceilings”

Shona Joy has made a name for herself in the Australian fashion world since the inception of her eponymous label in 2000.
Shona Joy has become well known for her intelligent use of prints, matched with feminine forms and the same can be said of her latest collection Glass Ceilings, for summer 12/13.
The campaign is everything I love about Australian style, featuring colour pops of cobalt and coral  paired back with pastels and neutrals . Prints run from Aztec to tribal along with geometric and scarf print motifs. Set on a beautiful beach of which Australia is bountiful the collection is easy, chic, and elegant.
I am very impressed with this fresh new offering from the designer, and it’s really gearing me up for summertime!
Check out the campaign shots below, and shop Shona Joy here.

47 Comments

47 Comments

  • Reply dj23249 Wednesday 4th December, 2013 at 2:54 am

    A little to busy, not a fan of the patterns

  • Reply dj23249 Saturday 7th September, 2013 at 5:24 am

    Very impressive collection

  • Reply dj23249 Sunday 16th December, 2012 at 6:20 am

    Love the little black number, so cute

  • Reply detailed Sunday 9th December, 2012 at 6:52 pm

    For some reason this shoot reminds me of Delta’s believe again video lol.

  • Reply sonzie Friday 12th October, 2012 at 6:22 am

    Intesresting
    …but similar to other designers

  • Reply candicelee22 Tuesday 9th October, 2012 at 3:00 pm

    STUNNING

  • Zoe93
    Reply Zoe93 Monday 8th October, 2012 at 7:28 am

    Love the maxi dresses.

  • Reply cadam Sunday 7th October, 2012 at 8:22 pm

    stunning clothes

  • Reply ellenstewart Sunday 7th October, 2012 at 4:30 pm

    Loveee!

  • hayley_shortie_22
    Reply hayley_shortie_22 Friday 5th October, 2012 at 10:26 pm

    the pink blazer is amazing

  • Reply Alishes Wednesday 3rd October, 2012 at 8:55 pm

    Oh I really love some of those dresses. Especially the black/blue print one. And the maxi with the side split. I need more room in my wardrobe.

  • Reply Whatthe Wednesday 3rd October, 2012 at 6:45 am

    She’s a great looking model but the way she looks so grumpy and sleepy isn’t enhancing the photos.

  • Reply foxoduck Sunday 30th September, 2012 at 12:21 pm

    interesting prints

  • Reply godsaur Sunday 30th September, 2012 at 12:05 pm

    hot!!

  • Reply KNY Sunday 30th September, 2012 at 8:16 am

    Great patterns

  • Reply teekendall Saturday 29th September, 2012 at 12:15 pm

    nice prints.

  • make up magic
    Reply make up magic Saturday 29th September, 2012 at 7:38 am

    I love the orange top with white skirt

  • Reply Xiaxiao Friday 28th September, 2012 at 8:33 pm

    The prints are so pretty

  • Reply petapanz Friday 28th September, 2012 at 4:54 pm

    love them all no. 2 fave though

  • Reply jenniqua Friday 28th September, 2012 at 2:38 pm

    I love love love it. The first one is my absolute favourite.

  • Reply KNY Friday 28th September, 2012 at 1:26 pm

    very pretty collection

  • Reply aalana Friday 28th September, 2012 at 12:52 pm

    Love it all!

  • Reply Tashie Friday 28th September, 2012 at 11:40 am

    Wow, Im absolutely in love with that blue pinted dress!

  • Reply T1NA Friday 28th September, 2012 at 10:40 am

    great patterns

  • Telishabeattie
    Reply Telishabeattie Friday 28th September, 2012 at 9:57 am

    im in love with the second one.

  • Reply KatP Friday 28th September, 2012 at 9:55 am

    loving the looks!

  • spunkx
    Reply spunkx Friday 28th September, 2012 at 9:44 am

    Wow, love the cream/ikat mini in the first big picture – hot!

  • Reply fifi73 Friday 28th September, 2012 at 9:27 am

    Great shots, great clothes!

  • make up magic
    Reply make up magic Friday 28th September, 2012 at 8:32 am

    nice pics

  • Reply Sparkles17 Friday 28th September, 2012 at 7:25 am

    Lovely prints!

  • Reply dj23249 Friday 28th September, 2012 at 6:39 am

    Love 3 and 4,

  • Reply Anastasija Friday 28th September, 2012 at 2:20 am

    gorgeous

  • Reply Claireo Thursday 27th September, 2012 at 10:04 pm

    The prints are great!

  • Reply livi Thursday 27th September, 2012 at 9:50 pm

    Gorgeous!

  • Reply ichigolove01 Thursday 27th September, 2012 at 9:20 pm

    I love the pink blazer

    • Reply yslyenom Friday 28th September, 2012 at 12:53 am

      Me too!

  • Reply AmberB Thursday 27th September, 2012 at 8:50 pm

    Love!

  • sommy7
    Reply sommy7 Thursday 27th September, 2012 at 4:36 pm

    Nice collection

    • Reply Ian Thursday 27th September, 2012 at 4:39 pm

      agree

  • Reply RachelMoon Thursday 27th September, 2012 at 4:09 pm

    pretty

  • smurfette
    Reply smurfette Thursday 27th September, 2012 at 2:35 pm

    gorgeous

  • Reply Zerotolove Thursday 27th September, 2012 at 1:06 pm

    Love the setting, so pretty! xx

  • Reply adnrew Thursday 27th September, 2012 at 1:02 pm

    cool

  • Reply seachelle Thursday 27th September, 2012 at 12:35 pm

    oh my… gorgeous

  • kelgri
    Reply kelgri Thursday 27th September, 2012 at 11:34 am

    image 3 is my favourite x

  • Reply Senorita Thursday 27th September, 2012 at 11:29 am

    i really love the maxi dresses

    • newbie
      Reply newbie Wednesday 7th November, 2012 at 12:35 am

      dittoo

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