Label Love: And She Was

It is always heartening to see that despite the tough times, new local labels still manage to pop their heads above ground- proving there is always room for new talent to emerge no matter what!

One such label is And She Was, which is really only a baby, having been born in 2012. Since then however, this little baby has blossomed into a delightful young woman, full of fanciful dreams and carefree style.

We especially love this little poem, that sums up the And She Was girl perfectly!

and she was staring at the heavens
and she was lying in the grass
and she could hear the ocean breathing
and she was up above the earth
and she was driving down the freeway
and she was smiling at the sun
and she was dreaming of the weekend
and she was dancing in the sand

and she was.

Best of all? Most pieces are around the $100 mark, proving once again that you don’t have to spend a fortune to look special!

Check out some of our favourite And She Was looks from the latest campaign (how much do you love that redheaded model) or shop the label here.

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14 Comments

  • Reply laurenchock Monday 10th June, 2013 at 11:17 pm

    So fun!

  • hausoftina
    Reply hausoftina Sunday 13th January, 2013 at 4:10 pm

    Not really my style, but there are a few nice pieces in there.

  • Reply Tashie Friday 11th January, 2013 at 10:24 am

    fun shoot

  • Reply Amanda Friday 11th January, 2013 at 9:07 am

    Cute designs and great fun shots!

  • Reply dj23249 Friday 11th January, 2013 at 5:30 am

    Targetted at a young audience but a bit too revealing for my liking

  • Reply lizzie77 Friday 11th January, 2013 at 2:06 am

    cute love the gradients

  • sommy7
    Reply sommy7 Thursday 10th January, 2013 at 10:36 pm

    Catchy Clothung-Cute

  • Reply AmberB Thursday 10th January, 2013 at 10:05 pm

    Love!

  • Reply maggielyly Thursday 10th January, 2013 at 8:10 pm

    so pretty!

  • Reply foxoduck Thursday 10th January, 2013 at 7:09 pm

    Very pretty!

  • Reply yslyenom Thursday 10th January, 2013 at 5:30 pm

    Being young and carefree…

  • lanalang
    Reply lanalang Thursday 10th January, 2013 at 5:25 pm

    Cute pieces, but not for me.

  • Reply Whatthe Thursday 10th January, 2013 at 4:43 pm

    She has such long legs!

  • Reply Jane Thursday 10th January, 2013 at 3:13 pm

    Is that pink number clothing or lingerie?

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