Edun has become well known for their avant-garde campaign shoots, for Spring Summer it was hundreds of beautiful butterflies and for their Fall campaign, Ryan McGinley captures the label’s amazing new collection alongside five beautiful birds of prey.
The campaign drew inspiration from Africa- which is clear in the warm tones, textures and prints.
The shots are simply striking and a refreshing change from your run of the mill model shots, they are real, candid and beautiful.
What do you think of the campaign shoot?
Images: Fashionologie.com
41 Comments
surprisingly
why do i always think of Fat Boy Slim with birds of prey
Nice photos, don’t actually go much on the clothing though!
Baby Big Eyes! That last lil darling is absolutely beautiful. Those gorgeous creatures definately outshone the fashion this time.
Interesting …
not a fan
really weird..
great editorial!
Love the birds.
Unique but strange
Very arty.
Beautiful..
Beautiful birds!
Unbelievable shots!
very nice photos
not a fan of the clothes unfortunately
hope the birds weren’t too stressed for the photo shoot.
This shoot is AMAZING! The clothes too! <3
Cute
that certainty different.
like the shots not necessarily the clothes
Strange, not a fan
wow!
Love this, so awesome.
AMAZING!
amazing
those pictures are amazing!
I like it, I think.
interesting
Very unique
Cute campaign, boring clothes
cool shoot! very creative
Different but quite cool
unique
agreed
different
amazing!
trippy and indiee
wow they look amazing
ikr
I know! Great shots….