CEO Secrets: Kookai Co-Founder, Danielle Vagner


If you’ve ever wanted to start your own brand, or any kind of business for that matter, learning from the best is key! We asked Kookai co-founder Danielle Vagner to let us in on some of the ingredients that helped her build the iconic Kookai brand from the ground up.

Danielle Vagner co-founder Kookai

Kookai co-founder Danielle Vagner

Scroll through for the full interview that’s packed with valuable insights!



  • Reply Sarah Tuesday 19th March, 2019 at 9:57 pm

    Hi Team,
    We would like to learn more about Fashion influencer Sydneyfashionlife.
    This girl is amazing-just 2 years into Australia and made it to vogue.
    We want to know more about her

  • Reply Emily Friday 9th September, 2016 at 9:06 pm

    Look beautiful!!!!

  • Reply BellaB Sunday 13th September, 2015 at 7:28 pm

    The brand seems to cut very small, though.

    • Vanessa Roberts - Editor
      Reply Vanessa Roberts - Editor Wednesday 16th September, 2015 at 8:36 am

      That’s annoying! Brands really ought to avoid doing this….

    • Reply Jessica King Wednesday 13th January, 2021 at 8:33 am

      Cut small is an understatement. They only let their approved sized people wear anything they “create”. Can’t believe such a morally deficient company gets such coverage. Fashion should not be totally unethical.

  • Luci
    Reply Luci Monday 7th September, 2015 at 4:26 pm

    Love Kookai!

  • Reply vikki18 Monday 24th August, 2015 at 4:55 pm


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