Phillip Lim To Collaborate With Target

With the amount of high street X high end designer collaborations on the market these days, it is hard to get excited every time a new one.

But get excited we must for the latest Target collab- with Phillip Lim!!

The Wall Street Journal broke the news yesterday with an exclusive interview with Lim, check out some of the highlights below:

On how the collaboration was born: “It was a courtship for five years, and what was exciting to me this time around is that they gave me the opportunity to do lifestyle instead of a capsule collection of dresses or blouses and something that might be diffused. It was the chance to really create a new concept of wardrobe and accessories to address the modern day citizen.”

On his design process for the collaboration compared to his high-end label: “The process to me is the same. I approach it with the same vigilance, the same process I would with my own brand. I think the only difference is maybe the context and the scale, because they’re huge. For us, this little tiny brand, there’s a lot more at stake.”

On his inspiration for the collection: “I think that what the most interesting thing to me with this collection was that section of it [bags]. It’s this concept of ‘on-the-go’ for men and women who live a multi-textural, multi-faceted lives and are always time poor. In the collection, I developed this whole system of travel and kits that make life easier—that were pack and go, grab and go.”

The Phillip Lim for Target collaboration is set to hit stores in the US on September 15th so get your mail forwarding services ready!

Watch Lim chatting to the WSJ, and a sneak peek at the collab below!

You Might Also Like

7 Comments

  • Reply amanda6393 Monday 13th May, 2013 at 8:58 am

    Should be interesting.

  • Reply ca3bluujr Sunday 12th May, 2013 at 8:00 pm

    EKKKKK!

  • Reply dj23249 Sunday 12th May, 2013 at 5:38 am

    Target US has an amazing range, can only hope we see this come to our shores

  • sommy7
    Reply sommy7 Saturday 11th May, 2013 at 3:58 am

    Hope it comes down under

  • Reply Happy Schnapper Friday 10th May, 2013 at 7:25 pm

    It’s disappointing that we in Australia don’t get the designer collaborations that Target US stock. I was so disappointed that the Prabal Gurung collection did not make it to our shores.

  • Reply yslyenom Friday 10th May, 2013 at 4:47 pm

    Are we going to see his collection in Australia?

  • ChloeArizona
    Reply ChloeArizona Friday 10th May, 2013 at 1:50 pm

    Can’t Wait!

  • Leave a Reply

    Your email address will not be published.