You don’t have to speak French to know that Être Cécile is the latest IT label on the fashion scene. The brand’s penchant for colourful motifs and witty slogans, coupled with a secretive start-up that left a cloud of mystery surrounding the identity of its fashion-insider owners, has meant that in just a few seasons it’s garnered cult status among the style set.
More: MAN REPELLER X SUPERGA
Seen on cool girls from Cara Delevingne to Yasmin Sewell (as it turns out this was clever marketing as Sewell is one of the four founders, alongside Kyle Robinson, Jemma Dyas and Richard Normile), Être Cécile is changing the fashion landscape with its unique take on casualwear. With a heritage based around one of the designer’s grandmothers, “Cecile”, an Irish-born artist living in Paris with a “love of animal print and a flair for fashion”, the label is inspired by effortless French style, and driven by a desire to create core pieces that sit comfortably in a chic wardrobe. If you ask us, they’ve well and truly nailed it.
Playing to the notion that every true fashion girl wishes they were a little bit French, Être Cécile specialises in humorous and light-hearted pieces that have that certain je ne sais quoi we’re all after. No stranger to collaborations, the label has created quirky collections with artist Richie Culver and Harper’s Bazaar exec, Laura Brown, with the latest Francophile to get behind the brand being probably the most apt; fashion’s favourite blogger, Leandra Medine.
The exclusive line of t-shirts fits perfectly with Leandra’s own funny girl style and the tongue-in-cheek creations are hilarious and stylish in equal measure. A classic Breton striped tee features a chest pocket that reads “boob pocket” in red, while a navy oversized t-shirt has multicoloured foil letters that spell out “Repousse-Mec” (French for Man Repeller of course) across the front. But our favourite, as anyone who grew up admiring the French fashion girl’s inimitable ability to always be in vogue will understand, is the white singlet emblazoned with “Am I French Yet” in black serif font on the front.
Made for the laid-back sartorialist, the Man Repeller designs capitalise on the label’s roots as a luxury t-shirt brand and typify chic street wear with a twist. Perhaps capturing that incredibly chic sense of style that only the French seem to possess is suddenly a little more attainable, if not at least a lot more fun.
Shop the full collection here.
Which Être Cécile tee is on your wish-list this season? Tell us in the comments below…